Whole Supp appoints Gravitas as its exclusive influencer marketing agency
· 1 min read
Whole Supp has appointed Gravitas Influencer as its exclusive influencer marketing agency to scale its creator content and affiliate program
Whole Supp, the Dublin-based maker of plant-based, nutritionally complete shakes, has appointed Gravitas Influencer as its exclusive influencer marketing agency.
Why creators
Whole Supp's shakes are aimed at athletes and busy professionals who want convenient nutrition that doesn't compromise on taste. Those audiences follow fitness, nutrition and lifestyle creators, who can show the product as part of a real routine.
The brief
Gravitas will run Whole Supp's creator activity from start to finish: sourcing, briefing, managing campaigns and delivering the content. The aim is to grow the brand's customer base across the UK and Ireland.
"Whole Supp has built credibility with athletes and busy professionals, and those audiences follow a well-defined group of fitness and nutrition creators. We'll build a programme across the UK and Ireland that puts the product in front of them consistently."
James Massey, co-founder of Gravitas
Learn more about how we build creator-led acquisition programmes through our influencer marketing service.